Regional Approach
Local strategy for local challenges, connected to one statewide effort.
West Virginia’s regions don’t all face the same challenges - a strategy that works in the Eastern Panhandle won’t look the same in the Southern coalfields. We’re building a hub-and-spoke model so local knowledge drives local strategy, while still connecting back to a shared statewide effort.
PILOT UNDERWAY
Northern Panhandle Pilot
Our first regional pilot builds on existing momentum in Marshall County. We’re testing the hub-and-spoke model here first - including how regions are defined and how ambassadors are supported - before scaling it statewide.